Our Story

Founded in 2005, Bassano Gioielli is a family-owned wholesale jewellery company rooted in the values of integrity, excellence, and enduring relationships. With offices in both Johannesburg and Cape Town, we have proudly become one of Southern Africa’s most trusted names in the jewellery trade.

Born from a passion for Italian artistry and precision, we specialize in the import and wholesale of fine gold and diamond jewellery, catering exclusively to members of the jewellery trade. Over the years, we’ve built a reputation not just for our elegant collections, but for the reliability, professionalism, and personal attention we offer every client.

What Sets Us Apart

Italian Design & Heritage: Our pieces are sourced from top Italian manufacturers, blending traditional craftsmanship with contemporary design.

Wholesale Expertise: We understand the trade. Our product ranges, pricing structures, and ordering processes are built around the needs of jewellery retailers, resellers, and designers.

Trusted Industry Affiliations: As proud members of the Jewellery Council of South Africa and the Diamond Dealers Club, we uphold the highest industry standards.

Our Commitment

At Bassano Gioielli, we have a steadfast vision to continually expand and refine our collections, carefully tailored to meet the evolving needs of both local and international clients. By embracing innovation and staying ahead of industry trends, we aim to provide access to one of the most comprehensive ranges of fine jewellery and accessories available — all designed to support the dynamic demands of the trade.

We believe in building lasting partnerships rooted in trust, reliability, and shared growth. Whether you’re an established jeweller or an emerging business, our commitment remains the same: to support your success with premium products, competitive pricing, and consistently exceptional service.

Our Team

At Bassano Gioielli, we believe our experienced team is our greatest asset in a fast-paced and competitive industry. With decades of combined expertise, our dedicated staff offer informed recommendations, expert guidance, and reliable service to support our customers at every step.

Paolo

Founder

Luca

Jewellery Sales Director

Davide

Diamond Sales Director

Kalina

Diamond Sales Representative

Jade

Jewellery Stock Control

Nicky

Smalls and Diamond Sales

Caroline

Jewellery Stock Control

Wenita

Jewellery Orders

TESTIMONIALS